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A two-week parallel-run plan that lets you switch providers cleanly with no measurement gap.
Migrating an sGTM container between providers is mostly a DNS exercise: the container config is identical, only the runtime hosting changes.
Sign up for SprTags, create a container in the same region, link to the same Google GTM workspace. Point a fresh subdomain at the SprTags tagging URL (e.g., data2.example.com). Original domain keeps pointing at Stape during transition.
function() {
return Math.random() < 0.05 ? 'https://data2.example.com' : 'https://data.example.com';
}
5 percent on SprTags. Compare event counts in GA4.
5, 25, 50, 100 over a week. Watch for differences in event counts, latency, match rates.
When 100 percent is on SprTags, change data.example.com CNAME to point at SprTags. After 48 hours, decommission data2.
Once DNS is stable for two weeks, cancel. Replicate Stape Power-Ups as Custom Templates before phase 3.